Connected Car
Yet, far too often, dealers and automotive brands are missing out on opportunities to win the hearts and minds (and wallets) of their customers. For those customers new to EVs, look for opportunities to offer high-touch, value-add support and services before, during and after purchase. Optimal Vehicle Support : A wide range of questions arise during, or after, the buying process that may require more unique support from dealer and service center associates. Through service offerings and convenience packages, OEMs and dealers can help support this change and avoid unnecessary disruptions, like flat tires. Consumer Engagement and Affinity : Lastly, dealers and automakers should be capable of delivering the right outreach via the most effective channel to support customers across a wide range of other needs.