Connected Car
Recognized in the Typography category, Hyundai Sans UI is the company’s next-generation mobility user experience (UX) digital typeface. Hyundai Sans UI inherits the formative design characteristics of Hyundai Motor’s brand typeface, Hyundai Sans. In terms of visual structure, Hyundai Sans UI supports diversified typeface weight. The italic typeface enables a delicate expression on the UI system and utilizes the typography suitable for each function. The award breaks down into three different disciplines - Product Design, Brand & Communication Design and Design Concept - to better appraise the diversity in the field of design.