Connected Car
Younger driversAccording to GlobalData’s 2022 UK Insurance Consumer Survey, younger consumers have shown an increased interest in telematics insurance. The survey revealed that 12.7% of individuals under the age of 30 were using a telematics insurance policy via an app or smart device, while 20.7% were covered by a telematics policy using a black box. In 2005 Aviva launched a telematics insurance product named Quotemehappy Connect, specifically designed to provide motor coverage for younger drivers. In May, insurer Admiral, in collaboration with Ford Smart Mobility and Redtail Telematics, launched a connected car telematics product. So, does the traditional embrace of telematics driving data for younger demographics foreshadow its potential triumph in the broader mass market?