Leading the charge: How VW's boss is starting an EV revolution


Connected Car

ARTICLE SOURCE

Ralf Brandstätter is a Volkswagen Group lifer. So when he was named the new CEO of the Volkswagen brand in June last year, especially with reports that his predecessor Herbert Diess – who remains Volkswagen Group CEO and Volkswagen brand chairman – was shuffled out of the role in an internal power struggle, it seemed Brandstätter’s mission was to maintain the status quo. The first ID cars are now on the road, sales and profits are strong and Volkswagen is weathering the Covid-19 storm with remarkable resilience. “If you believe with electric cars alone we’ve arrived in the future already, you’re wrong. Over-the-air software updates for ID cars will start to appear in the coming months, and Brandstätter says: “With that, new ideas for business models will be created.