McLaren Applied reveals its EV goals and strategies to conquer the industry

In an interview with Forbes, McLaren Applied disclosed its strategy to dominate the electric vehicle (EV) market in the upcoming years. Formerly, McLaren Applied was the division of McLaren that utilized the innovations developed for their race and high-performance cars to explore opportunities in other industries. According to a Forbes report, McLaren Applied now concentrates on providing automotive parts to other automakers, with a particular emphasis on inverters for electric vehicles. Stephen Lambert, Head of Electrification at McLaren Applied, explained the company’s approach to electrification, which is divided into multiple phases or waves. As the market of electric vehicles continues to grow, consumers will look for more ways to choose between the vehicles.