The Value of Intelligent Products and Services is Clear. Can Traditional Product Companies Seize the Opportunity?


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ARTICLE SOURCE

Digitally native companies have dominated the intelligent products and services landscape with software-driven offerings and services. The Opportunity for ServitizationMaybe most importantly, intelligent products and services create the opportunity for servitization. Manufacturers offering intelligent products and services can also make faster progress toward their ESG goals, with 84% reporting lower CO2 emissions and other environmental impact reductions. Less than half of surveyed manufacturers reported adequate data collection, analytics, and culture for their intelligent products and services goals. In the survey, 76% of manufacturers reported struggling with storing and handling the data that intelligent products and services create.