Connected Car
The new models will supplement rather than replace existing models, and are part of Volkswagen Group’s “in China for China” strategy to reach more Chinese customers. “Local partnerships are an important building block in the Volkswagen Group’s ‘in China for China’ strategy. However, the Chinese auto market has matured rapidly and impressively. Chinese auto companies have been playing leapfrog in some ways, including when it comes to electric vehicle evolution and smart technology. “The cooperations tie in with the Group’s ‘in China for China’ strategy to address market-defining trends in China at an early stage and leverage the growth dynamics and innovative strength of the Chinese market more effectively.