{"componentChunkName":"component---src-templates-blog-post-js","path":"/blog/ford-creates-new-latitude-ai-business-to-develop-hands-free-automated-driving-tech/","result":{"data":{"site":{"siteMetadata":{"title":"No Frills News"}},"contentfulNfnPost":{"postTitle":"Ford creates new Latitude AI business to develop hands-free, automated driving tech","slug":"ford-creates-new-latitude-ai-business-to-develop-hands-free-automated-driving-tech","createdLocal":"2023-03-03 14:30:53.302503","publishDate":"2023-03-02 00:00:00","feedName":"Autonomous Vehicle News","sourceUrl":{"sourceUrl":"https://electrek.co/2023/03/02/fords-new-business-will-create-hands-free-automated-driving-tech/"},"postSummary":{"childMarkdownRemark":{"html":"<p>Ford unveiled Thursday a new business unit called Latitude AI, designed to develop automated driving tech for future vehicles.\nFord shifted its focus from full self-driving L4 advanced driver assistance systems (ADAS) being developed by Argo AI to internally developing L2 and L3 tech, like Ford’s BlueCruise.\nWith today’s press release, it seems Ford is putting the Argo engineers to good use with a newly established Latitude AI division focusing on developing new automated driving tech.\nF-150 Lightning Lariat off-road (source: Ford)Ford creates Latitude AI for new automated driving techFord’s BlueCruise has already surpassed over 50 million miles of hands-free driving and earned the top spot on Consumer Reports’ latest ADAS rankings, the automaker is looking to expand its automated driving technology.\nFord has already shown its BlueCruise hands-free driving tech can help keep drivers safe and be life-changing for some, like those who are deaf or hard of hearing, for example.</p>"}}}},"pageContext":{"slug":"ford-creates-new-latitude-ai-business-to-develop-hands-free-automated-driving-tech"}}}