‘Bright Promote’ launches; ATTOM retools data framework Bright’s embedded marketing tool simplifies campaign creation. Plus, Clear Capital acquires Restb.ai; Broker Public Portal adds home valuations to Cribio; more. Editor's note: Technology is a driving force in real estate. From startups to established players, tech companies are constantly innovating, growing and forging partnerships. Here we highlight some of the latest news about the companies that help power the industry. Bright launches integrated listing promotion tool The country's largest MLS has launched Bright Promote, an integrated advertising tool that allows agents to create digital and mail marketing campaigns as soon as a listing goes live, the organization announced this week. The tool is designed to streamline listing promotion by allowing Bright MLS subscribers to manage campaigns from within the same platform they already use for listing management. Bright Promote automatically pulls listing details and photos to generate ads and includes campaign activation for Facebook and Instagram, budget and branding controls, and real-time performance tracking. "Agents should be able to market a new listing quickly and professionally, without adding complexity to their workflow," Brian Donnellan, president and CEO of Bright MLS, said in a news release. The offering, he added, "is another example of how Bright is building practical tools that solve real business needs for real estate professionals." The release follows Bright MLS's Sept. 2025 launch of a suite of technology tools, dubbed "Bright Solutions," developed in-house and made available to other MLSs nationwide. ATTOM unveils new data intelligence framework ATTOM has introduced a new framework designed to structure and deliver property data and analytics for AI-driven applications and workflows more effectively. The product — dubbed ATTOM Intelligence — includes a redesigned digital experience and an updated data framework intended to help users explore datasets, understand how data elements connect and apply