Cheap real estate prices are shocking: Beware of deceptive tactics used to lure customers. (CLO) Villas and townhouses advertised for sale or rent at unusually low prices are increasingly appearing online. However, behind these attractive prices may be incomplete information, the property may already be sold, or a tactic used by brokers to lure customers into buying a different property. Công Luận•06/09/2026 Shockingly low real estate prices: Is it just a marketing ploy? Recently, social media has seen an increasing number of advertisements for the sale and rental of real estate at surprisingly low prices. Villas and townhouses are being advertised at significantly lower prices than the market average, accompanied by attractive images and enticing descriptions. However, behind many of these surprisingly low prices are tactics aimed at attracting attention, gathering customer information, or luring buyers to meet with brokers. Mr. Do The Hien ( Hanoi ) said that he recently came across some advertisements for villas for rent in Gia Lam (Hanoi) at a price of only about 7 million VND/month, along with information about long-term contracts. This price is significantly lower than the average rental price of similar villas in the area, attracting the attention of many customers. However, when contacting the advertised phone number, Mr. Hien was informed by the broker that the price of 7 million VND only applied to the first month. From the second month onwards, the rent would be calculated at a different rate. "The information posted online only stated the price as 7 million VND/month and a long-term contract, but when I called to inquire, I found out that this was only the price for the first month. If customers only look at the advertisement, it's easy to assume that it's a fixed rental price for the entire contract period," Mr. Hien