It pledges to offer a "quasi-’80s mode" experience if the driver wants to cut-off connected services.

Photo by: Ford The automaker launched its new Privacy Promise website this week that explains to owners exactly what connected vehicle information Ford collects.

Depending on the model, Ford explains that it could be location data, driving characteristics, diagnostic information, and other connected data through the vehicle and Ford's smartphone app.

No data means that Ford will need to find another way to customize in-car features to fit a less-connected digital experience.

Ford's new Privacy Promise site comes at the heels of General Motors recently reaching a $220 million settlement over sharing driver data.