Dive Brief: General Motors launched a new platform for fleet customers called OnStar Fleet Intelligence, the automaker announced in a Sept. 30 press release.

"Our fleet customers need simple, intuitive tools to manage their vehicles and efficiently manage operating costs," said Ian Hucker, global VP, GM Fleet, in a statement.

Dive Insight: With the launch of OnStar Fleet Intelligence, GM's aim was to provide fleet operators with more intuitive tools and a less complicated process by providing a single access point to manage fleet vehicles, including geofencing.

Users can also renew OnStar software and service plans and add new vehicles to a fleet via OnStar Fleet Intelligence.

GM said OnStar Fleet Intelligence will continue to evolve, adding new features over time to help fleet managers grow and scale their business.