GP Bullhound advises Admiral Group plc on its acquisition of Flock

GP Bullhound advises Admiral Group plc on its acquisition of Flock GP Bullhound has advised Admiral Group plc on its acquisition of Flock, a digital commercial fleet insurance provider, for £80m. A leading FTSE 100 insurer known for data-led innovation and telematics, Admiral insures almost 6 million UK motorists and has been expanding its capabilities in safer driving and connected-car data for over a decade. The acquisition strengthens Admiralâs move into commercial motor through Admiral Pioneer, building on the partnership it began with Flock in 2024. Flockâs AI and telemetry-driven platform, trained on hundreds of millions of miles of driving data, is now Admiralâs telemetry fleet insurance proposition, helping the Group scale a differentiated offering for fleet customers and accelerate growth in a high-potential segment. Matt Stamp, Partner at GP Bullhound commented âWe are delighted to have advised Admiral Group on its acquisition of Flock. Admiralâs leadership in data-led motor insurance and telematics, combined with Flockâs AI-driven fleet platform, creates a compelling proposition for the commercial motor market. This acquisition reinforces Admiralâs long-term commitment to innovation, and we are excited to see the impact this partnership will have as the business scales.â Ailanore Harper, Head of Corporate Development at Admiral Group commented âThe GP Bullhound team brought differentiated insight in insurtech and the wider technology market. Their ability to navigate the complexities of a founder-led, VC-backed cap table helped us to successfully structure the transaction which was complemented by the strong cultural fit between our teams.â About Admiral Group Admiral Group plc is a leading FTSE 100 financial services company offering motor, household, travel and pet insurance as well as personal lending products, with offices in Canada, France, Gibraltar, India, Italy, and Spain. About Flock Flock is a London-based insurtech company revolutionising motor fleet insurance through its fully digital platform.