iRacing increased its subscription prices on August 18, 2026, raising the cost of remaining on one of sim racing’s longest-running online platforms. Two weeks later, iRacing has not published subscriber or cancellation data that would show whether the increase has caused a significant number of members to leave. What has changed is the discussion around value. The higher subscription price comes on top of a business model where many cars and tracks are purchased separately, making the financial impact very different for a veteran with a large content library and a new member still building one. A customer also does not need to cancel iRacing to react to the increase. They can remain subscribed while buying fewer cars, concentrating on fewer championships or waiting for discounts before extending their membership. That behaviour would be almost impossible to measure without access to iRacing’s internal sales data. How much more expensive is iRacing? The new iRacing subscription prices came into effect on August 18, 2026. We covered the complete change, including the old and new rates, in our iRacing subscription price increase breakdown. - 1 month: $14.75, previously $13.00 - 3 months: $37.50, previously $33.00 - 12 months: $124.50, previously $110.00 - 24 months: $222.50, previously $199.00 The annual subscription therefore increased by approximately 13.2%, while the two-year plan rose by around 11.8%. Prices for individual cars and tracks did not increase at the same time. iRacing described the change as only its second subscription price increase in nearly 20 years. The company also pointed to a standard membership package containing more than 30 cars and over 25 tracks, alongside continued investment in features included with every subscription. For some existing users, that makes the increase relatively easy to absorb. For others, the subscription itself was already only one part of a