Tickets to the 2026 Los Angeles Auto Show, presented by Chevron with Techron, are on sale, opening the door to a ten-day run that will bring hundreds of new vehicles from the world’s automakers to the Los Angeles Convention Center. The show returns November 20 through 29, and organizers are offering a limited-time incentive: select ticket types are discounted 10 percent for anyone who buys before August 14. Any Day admission has been available since June, but the full lineup is now on sale at laautoshow.com, including Opening Day tickets, Weekdays Only passes, Weekend Priority Entry, Family Four Packs, and VIP Guided Tours. The show is cashless this year, and all posted prices include service fees. A Market That Sets the National Tone The timing of the ticket announcement lands squarely in the middle of what organizers describe as the most competitive new-vehicle market in the country. California continues to buy more new vehicles than any other state, and according to Experian data cited by the Greater Los Angeles New Car Dealers Association, Los Angeles and Orange counties alone accounted for 595,112 new vehicle registrations in 2025. That figure alone outpaces the annual vehicle registrations of many entire states, which helps explain why automakers so often choose the Los Angeles show floor as the first stop for new products before those vehicles make their way to dealerships nationally. Terri Toennies, president of the Los Angeles Auto Show, framed the show’s role in both the industry and the region’s identity. In a statement accompanying the ticket announcement, Toennies noted that the show has been part of Los Angeles’s story and the automobile’s legacy for 119 years, and that generations of Southern Californians have found their first car, their dream car, and their daily driver on the show floor. She added that