'Essential' Vehicle Service Application You can guide the way in shaded communication areas Luxus/Highlander and Toyota cooperation LG U+ will install its infotainment platform in Toyota's new sports utility vehicle (SUV) "All New RAV4." The service has been advanced so that you can watch TV content in the vehicle and even use the music curation service "Essential." LG U+ announced on the 16th that it will upgrade its connected car platform "Toyota Connect" developed in cooperation with Toyota Motor Corporation Korea and apply it to all-new RAV4. Toyota Connect is a service based on LG U+'s vehicle infotainment platform "U+Drive." It provides digital services in vehicles such as navigation, music streaming, and voice recognition. Entertainment content has been newly added this time. It is equipped with a Toyota TV that allows you to watch real-time channels such as news, economy, and golf and video on demand (VOD) in the vehicle. It has also strengthened its music service. NHN Bugs' music curation brand Essential has been newly applied. Essential is a music curation service with 1.52 million YouTube subscribers. It is famous for its trendy thumbnail images and playlist selected by the music producer himself. It has also improved its navigation capabilities. LG U+ has applied a hybrid navigation system that supports both online and offline environments. It is designed to receive directions without interruption even in sections where communication connection is not smooth. LG U+ plans to continuously update Toyota Connect service by reflecting customer usage patterns and preferences. It also plans to expand its coverage to Toyota vehicles that will be released in the future, starting with the All New RAV4. Earlier, LG U+ has been supplying infotainment platforms to various Toyota and Lexus vehicles such as Toyota Highlander, starting with Lexus NX 450h+ and NX 350h in 2022.