Micron Builds AI Memory's "Second Growth Curve"? Signs Long-Term Strategic Customer Agreements With Qualcomm, Hyundai and Other Automakers Micron Technology is strategically expanding its AI storage portfolio into the intelligent vehicle sector, securing long-term agreements with Qualcomm and major automotive suppliers. This move addresses the surging demand for high-performance storage in ADAS and software-defined vehicles. By anchoring demand with key industry partners, Micron effectively mitigates cyclical volatility and establishes a secondary growth engine beyond data centers. These strategic collaborations support long-term capacity investment and R&D, positioning Micron as a foundational provider for next-generation automotive platforms and reinforcing its influence in high-end, high-reliability storage markets. TradingKey - Micron Technology ( MU) has officially expanded its core AI storage layout from data centers to the intelligent connected vehicle sector. By signing long-term strategic customer agreements with Qualcomm, Hyundai, and multiple leading automotive technology suppliers, the company has secured downstream high-end automotive storage demand and refined its all-scenario AI storage business portfolio. Against the backdrop of the automotive industry's accelerated transition toward software-defined vehicles, the continuous iteration of in-vehicle infotainment, advanced driver-assistance systems (ADAS), and high-level intelligent vehicle features is driving rapid growth in demand for the performance and capacity of advanced storage. Consequently, the long-term stability and predictability of supply have become core demands for automakers and the supply chain. On one hand, this long-term agreement cooperation will stabilize downstream customers' expectations for storage supply, supporting all parties in conducting technology R&D, product qualification, and capacity investment for next-generation automotive platforms. On the other hand, it also provides a clear demand anchor for Micron's automotive storage business, smoothing out industry cyclicality and supporting the rhythm of its technological iteration and capacity expansion. From an industry perspective, intelligent vehicles have become the key new engine for storage chip demand growth following data centers.