Monster Energy Takes Over Miami with Citywide Race Weekend Parties and Fan Experiences Celebrating Lando Norris Zero Sugar Nationwide Rollout Lando Norris surprised fans while Monster athletes Maxx Crosby and Dion Dawkins joined celebrities, creators, and VIP guests trackside at TikTok Clubhouse Presented by Monster Energy MIAMI, May 4, 2026 /PRNewswire/ -- From Turn 1 to Downtown Miami, Monster Energy brought fans, athletes, celebrities and creators together for a week of racing and high-energy experiences across the city to celebrate one of motorsport's biggest events along with the nationwide release of Monster Energy Lando Norris Zero Sugar. In the leadup to the big weekend, Monster Energy brought fans even closer to the moment with a high-impact fan experience as part of the McLaren Racing Live event at Regatta Harbour – with a surprise visit by Lando himself! In classic Lando style, he surprised event attendees by rolling up his sleeves, jumping into Monster's sampling truck and handing out icy cans of Lando Norris Zero Sugar to help them beat the Miami heat. Alongside the truck stocked with his signature flavor, fans could also snap the perfect selfie in front of a giant 20-foot Lando Norris can wrapped in his signature helmet design. Trackside at the Miami Grand Prix, TikTok Clubhouse Presented by Monster Energy was an exclusive destination that quickly became one of the weekend's most in-demand hospitality experiences. The Clubhouse welcomed a standout mix of athletes, TikTok creators, and special guests from across sports, music, and entertainment, including Monster Energy athletes Maxx Crosby, Dion Dawkins, and UFC powerhouse Raul Rosas Jr., alongside UFC personality Nina Drama. Country star Kane Brown, Buffalo Bills running back James Cook, quarterback Quinn Ewers, and Miami Heat forward Nikola Jović also joined the celebration. TikTok creators Chris Gilbert, Christina Roki, and Josh Moore were