[Digital Today reporter Daegeon Seok (석대건)] Musinsa said on 29 it has unveiled "Musinsa Lens," an AI image search service that lets users find products with a single photo.
When a user taps the lens icon in the search bar and uploads a photo, the AI recognises products in the image.
Users can find products based on visual information through Musinsa Lens, including fit, mood and colour tones that are difficult to translate into search terms.
Musinsa plans to further advance its in-house image-recognition AI model to improve search accuracy and expand the services it is applied to.
It will add search results filtering and sorting features in the fourth quarter and is pushing to introduce image search to 29CM as well.