Organisations should stop treating AI as a box-ticking exercise and focus on where it can deliver measurable operational gains, according to Genetec’s Lee Shelford.

Shelford urges organisations to look beyond traditional surveillance, with Genetec combining video, access control, vehicle recognition, communications, and IoT data through a single interface.

The technology can also support use cases beyond security, including bushfire detection, remote monitoring, car park management, and improving the movement of people and vehicles through airports and shopping centres.

But cyber security must remain central, with Genetec having pursued Australian requirements, including IRAP assessment and Essential Eight alignment.

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