The Chinese manufacturer sells a full range of sim racing equipment, including direct drive wheelbases, pedals, and shifters, with potentially more on the horizon.
@SimagicOfficial joins SimRacing Expo Frankfurt 2026 from 16 to 18 October.
The brand develops direct drive wheelbases, wheels, pedals and SimPro Manager software in collaboration with pro drivers, available in over 40 countries. pic.twitter.com/oVxMDRLZXb
SimRacing Expo Frankfurt takes place between the 16th and 18th October 2026 and features some of the industry’s biggest hitters. So far, hardware giants Fanatec, Moza and Asetek have all pledged to attend, while Project Motor Racing and Rennsport will represent sim software. The full list of confirmed exhibitors is available here.
This year’s Expo will also feature a live stage element, which is set to feature guest speakers, and will also showcase the live in-person final of Rennsport’s R1 esports competition, where top sim racing teams battle it out for a share of a €10,000 prize pool.
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