JD Power has a rating for everything. From customer satisfaction to dependability and even innovation. The latest Tech Experience Index (TXI) Study awards automakers an overall Innovation Ranking on a 1,000-point scale, and we're willing to bet that no automaker ranks where you'd expect. For instance, did you know that Cadillac ranks as the most innovative luxury brand? Didn't see that one coming, did you? And some of your favorites are likely ranked lower than you'd expect, too. Why Scoring Below Average On Innovation Might Be Exactly What Drivers Want The most surprising thing about the latest TXI study is that only six out of 27 brands beat the study average of 502 points out of 1,000. To put that in perspective, the average is skewed by high-scoring brands at the top, and all but one below-average brand (Ram) scored within 100 points of the study average. Tesla, Rivian, Dodge, Jaguar, and Chrysler were all left out of the final tally for failing to meet certain eligibility requirements, but were given scores nonetheless, with the EV brands scoring predictably high. Below the national average, some of the big surprises include Toyota, Land Rover, and every Asian luxury brand besides Genesis. Lexus comes in at 500 points even, which is just two points below average. Toyota's luxury division always earns high reliability scores, and a big part of that comes down to the automaker's reluctance to add tech-for-tech's-sake into its cars. In Lexus's case, the mediocre ranking likely has less to do with technological missteps and more to do with the brand's relative disinterest in cutting-edge gadgets. Porsche, the ultimate driver's brand, scores just 471 innovation points out of a possible 1,000, but innovative technology has never been the brand's calling card. A weak innovation ranking isn't necessarily a bad thing.