April 06, 2026 08:00 AM EDT

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Hyundai’s body-on-frame truck gambit marks new frontier for surging Korean brand

The Korean automaker has ambitions to become a full-line automaker with its first body-on-frame platform in the U.S.

The Korean automaker has ambitions to become a full-line automaker with its first body-on-frame platform in the U.S.